I had looked forward to attending this workshop all year. It usually sells out. I know. I have been on the waiting list far too long. My invitation was finally here, crisp and ready to be replied to. As I scrolled over all the usual mumbo jumbo, an acronym scrolled across the bottom that stopped me, BYOD. With the continual degradation of traditional acronyms, this could mean anything. When in doubt, Google it. In 30 seconds I had my answer.
Read MoreLast week I opened my email, for the fourth time that day and found 6 newsletters in it. A few from current clients, one from a past and various reach outs from companies I have possibly given way to much money to over time. With the limited amount of time I have, I found myself naturally prioritizing what I needed to read, wanted and would never even open. Each week, I find myself doing this more and more and wonder, can there be too much information?
Read MoreMy heart still skips a beat every time I pick up a new follower. As my tablet dings, in succinct harmony with my phone and then desktop computer, I know what has just occurred. It really could be called magic, when you think about it. To have the ability to catch someone’s attention, from a killer post or through a strategically placed hashtag is really tough. Be proud of your work or of that fantastic marketing team you created. You are in an elite group that has few members. Now what?
Read MoreYou can’t avoid social media. It is the only way to be social now-a-days. Personally, do what you want. I don’t care if you want to hide forever, lurk around and follow people or be the 10 times a day posting master. However, when we are talking about business, it is different. Being social in business is vital to the grassroots marketing that has to happen if you want to look fresh, young, hip and inviting. No one wants to be stuck in the past and not letting your business be social on the WWW is, well, unsocial. Therefore you might as well be #d2m.
Read MoreThe tool that was supposed to revolutionize work, improve productivity and increase capacity has actually spun us out so badly that some of you are drowning in your own creation. Is it possible to get back to the basics, using it as it was intended or is our only salvation to melt down and find our support group?
Read MoreNot too long ago, when times were simpler, we found entertainment through means other than a screen. Yep, kids played outside in creeks, we went to the local theater to see live plays, the yearly fair would come to display all of our prized creations and the circus would come to town. If you are too young to have experienced these simple pleasures in life, go take your grandparents out to lunch and learn about entertainment that wasn’t attached to a screen.
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